HKUEMS :: Event Details

Seminar on Strategy & IB by Mr. Heejung Byun (Sept 29, Friday)
posted by School of Business for HKU and Public
Event Type: Public Lecture/Forum/Seminar/Workshop/Conference/Symposium
Event Nature: Business & Economics

Event Details

Strategy & IB Seminar

Topic:
When is the Client Not Right? Performance Implication of Client-led Diversification.


Speaker:
Mr. Heejung Byun
PhD Candidate
University of Maryland


Abstract:

I examine the performance of diversification driven by embedded client ties, a phenomenon I label "client-led diversification." In contrast to existing models of diversification that focus on supply-side capabilities and implicitly assume arm's-length transaction, I focus on diversifications intended to cater to an existing client's needs and its adverse effect on firm performance. In doing so, I explore the potential tension embedded client ties create vis-à-vis firm capabilities and argue that client-led diversification may cause a) diseconomies of scope, b) an erosion of firm capabilities, and c) over-embeddedness to the client. I find support for the negative impact of client-led diversifications on performance and its mechanisms in the context of the U.S. federal lobbying firms between 1999 and 2008. I exploit the exogenous creation of the "Homeland Security" issue market after the 9/11 terrorist attack to identify the effect of client-led diversification on performance.

Date/Time29/09/2017 10:30-12:00
VenueKK1236, 12/F., K.K. Leung Building, The University of Hong Kong
LanguageEnglish

Registration Instruction

Registration is not required.

Contact Information

Should you have any enquiries, please feel free to contact Yuki Chan by email at cyuki@hku.hk