HKUEMS :: Event Details

Seminar on Marketing by Ms. Jingxue Qin (Jun 20, Tuesday)
posted by School of Business for HKU and Public
Event Type: Public Lecture/Forum/Seminar/Workshop/Conference/Symposium
Event Nature: Business & Economics

Event Details

Marketing Seminar
School of Business

Topic:
Seminar on Eye-tracking Training


Speaker:
Ms. Jingxue Qin
Beijing Xinsight Technology Co. Ltd

Xinsight is a third-party data analysis company committed to providing programmatic insight based on big data and small data. Xinsight integrates multiple big and small data sources including advertising, behavior, sales and etc., owns complete big data processing technology, and transforms the data into business model.


Abstract:
Part 1
Introduction of Gazelab and case sharing: A brief introduction of Gazelab. In this part, we will share some research conducted by Gazelab.
Part 2
Usage of Gazelab on-line platform. In this part, we will show everyone how to use Gazelab on-line platform to set up research project and anaylise data.
Part 3
Using Gazelab client to collect eye-tracking data : In this part, we'll show people how to operate Gazelab client to collect eye-tracking data.

Date/Time20/06/2017 10:30-12:00
VenueKK610, 6/F., K.K. Leung Building, The University of Hong Kong
LanguageEnglish

Registration Instruction

Registration is not required.

Contact Information

Should you have any enquiries, please feel free to contact Yuki Chan by email at cyuki@hku.hk